Do you ever wonder what keeps the founder of Casper (https://casper.com/) awake at night? How they came to dominate podcast advertising? And how much your startup's name matters? (spoiler alert: not much)In this episode of Collective Wisdom,

#8 Clip: How to Position Yourself To Get Lucky

Nov 29th, 2015 1m 31s

Luck is an important part of any startup, but Match.com's CEO talks about how it shaped his career. He sold his first company for $30M before graduating college, but just weeks later the market crashed. In this clip he explores how you need to

#8 Clip: How Tinder Changed The Dating Game

Nov 29th, 2015 2m 48s

Tinder has changed the way people date, but Match's CEO Sam Yagan (https://twitter.com/samyagan) explains what makes the site work—and it's more than the right swipe. Yagan explains how Facebook and instant messaging are the real game changers.

#8 Clip: How Public Relations Changes Over the Life of a Startup

Nov 29th, 2015 1m 24s

In the early days of a startup, almost all press is good press. As you mature as a company, it becomes a more complex calculation. Follow Founder Collective on Twitter: https://twitter.com/fcollectiveSubscribe to our newsletter: http://bit.l

Clip 8: The Best Advice You'll Ever Get on Fundraising and Design

Nov 29th, 2015 1m 21s

99% of founders would be well served by making sure their fundraising strategy dovetails with the prices their natural acquirers would pay. Basically, if the big players in your industry are stingy, don't raise tons of money, otherwise your exi

#8 Clip: Why a Series B and an IPO Aren't That Different

Nov 29th, 2015 49s

Good news Series B startups, the difference between your last deck and an IPO isn't that different! Just keep up the good work!Follow Founder Collective on Twitter: https://twitter.com/fcollectiveSubscribe to our newsletter: http://bit.ly/cw

#8 Clip: The Birth Of The OkCupid Blog

Nov 29th, 2015 1m 30s

In the early days of OKCupid, co-founder Sam Yagan tried to get reporters to write about his company. When they balked, he cut out the middleman, and developed a data-driven content marketing strategy that had the company regularly featured on

#8 Clip: Four Pieces of M&A Advice for Startup Founders

Nov 29th, 2015 2m 49s

+ Think big: Large companies don't want to buy small companies, unless you have some critical tech, or key people. If you want to get acquired, you need to build something impressive. + Build relationships: Founders need to figure out who the

#8 Clip: Your Board Is Your Boss

Nov 29th, 2015 44s

An important thing for founders to remember when they take investment, and add people to their board, is that they're in effect hiring their own boss. Match.com CEO Sam Yagan shares some advice on how not to get fired from your own company.Fo

#8 Clip: If You Have Distributed Offices, Invest Heavily in Video

Nov 29th, 2015 1m 30s

Match.com CEO Sam Yagan manages workers in offices in Dallas, Vancouver, and Paris—the secret? Video. High quality video, along with a fair amount of flying, are the keys to success.Follow Founder Collective on Twitter: https://twitter.com/fc

#8: Inside Match, Tinder, & OKCupid with CEO Sam Yagan [Full Episode]

Nov 29th, 2015 54m 32s

Today we’re going to talk to Sam Yagan, the CEO of the newly-public Match Group. Match is a dating conglomerate that combines Match, OkCupid, Tinder, and Plenty of Fish under one banner.The company just went public raising over $400 Million d

#7 Clip: If you have to fire someone, do it quickly

Oct 26th, 2015 1m 36s

Firing people is never easy, but BaubleBar (http://www.baublebar.com/) co-founder Daniella Yacobovsky (https://twitter.com/daniellayac) shares some hard-won lessons about how and when to fire people.

#7 Clip: How A Pair of Female Entrepreneurs Schooled Male VCs on Fashion

Oct 26th, 2015 3m 12s

BaubleBar (http://www.baublebar.com/) is revolutionizing the world of low-cost, high style jewelry, but most tech VCs are men. So how did Daniella Yacobovsky (https://twitter.com/daniellayac) and Amy Jain (https://twitter.com/amykjain) sell the

#7 Clip: The Customer Experience Doesn't End When Customers Hit "Purchase"

Oct 26th, 2015 1m 3s

When talking about brands, most people think logos, or colors, but for BaubleBar (http://www.baublebar.com/) founder Daniella Yacobovsky (https://twitter.com/daniellayac) branding extends all the way to the way cardboard boxes are packed. Pho

#7 Clip: Why all your copy should be a teensy bit offensive

Oct 26th, 2015 42s

BaubleBar (http://www.baublebar.com/) co-founder Daniella Yacobovsky (https://twitter.com/daniellayac) says all their marketing content is just a teensy bit offensive—by design—and illustrates the business benefits of being a little belligerent

#7: If your brand was a real person, how would they use social media?

Oct 26th, 2015 58s

Does your social media have an authentic voice? Or are you just selling your own book. BaubleBar (http://www.baublebar.com/) co-founder Daniella Yacobovsky (https://twitter.com/daniellayac) explains how BaubleBar's approach led to success.

#7: How Baublebar Is Redesigning Jewelry for the Selfie Age [Full Episode]

Oct 22nd, 2015 54m 21s

Today we’re going to talk to Daniella Yacobovsky (https://twitter.com/daniellayac), one of the co-founders of BaubleBar (http://www.baublebar.com/). BaubleBar is a fascinating company, they make really cool costume jewelry, have raised over $15

#6 Clip: Why Startup Founders Should Be Stubborn, But Not Stupid

Sep 18th, 2015 1m 29s

TripAdvisor is the undisputed leader in travel, but it’s not for lack of competition. Kayak was a contemporary company that never encroached on TA’s core business. Airbnb competes with TripAdvisor, but only on a subset of properties. However, u

#6 Clip: Why Startups Shouldn't Try To Innovate A Solution To Every Problem

Sep 18th, 2015 52s

28 seconds of advice from TripAdvisor co-founder/CEO could easily cut 28 days worth of effort from your project plan. Kaufer has built a company worth $10B, but he's taken plenty of shortcuts along the way. You should too.If someone has alrea

#6 Clip: Why It's Important To Stay Close To The Money At A Startup

Sep 18th, 2015 3m 33s

Travel is a sexy category and many startups have tried to turn a passion for exotic locales into an enormous business, but most have struggled. The travel industry is massive, with $7.6 trillion dollars of economic impact, but the opportunities

#6 Clip: Why Passionate Users Are More Important Than PR For Startups

Sep 18th, 2015 3m 6s

TripAdvisor is bigger than Yelp by any metric that matters, yet Yelp has a much bigger PR footprint.Founder Collective's Eric Paley asked TripAdvisor co-founder/CEO Stephen Kaufer if that was a problem. Kaufer wasn't worried about it.TripAd

#6 Clip: Why Facebook and Apple Like TripAdvisor

Sep 18th, 2015 3m 45s

One of TripAdvisor co-founder/CEO Stephen Kaufer's mottos is to “innovate when things are going well.” His point is that when times are good, failed experiments aren’t fretted over. However, once the market turns, it’s probably too late. You ca

#6 Clip: How To Get Attention From A Multi - Billion Dollar Startup CEO

Sep 18th, 2015 2m 50s

Have you ever wondered how to get the attention of a startup CEO? TripAdvisor Co-founder/CEO explains how to get to the top of his $10B inbox. In step-by-step fashion you'll learn what to say and how to say it if you want to partner with a big

#6 Clip: How A Weekly Release Schedule Can Build a Billion Dollar Business

Sep 18th, 2015 3m 14s

Trip Advisor Co-founder/CEO Stephen Kaufer has managed to build a multi-billion dollar business, but he doesn't credit the success to design, technology, or marketing. Instead, he says a commitment to ongoing improvement has been one of the

#6 Clip: What To Do When A Crisis Like 9/11 Hits Your Business

Sep 18th, 2015 3m 37s

What do you do when your company is facing a crisis, or as TripAdvisor co-founder/CEO calls it, a "scared sh*tless throw spaghetti at the wall moment?"Some context:His team had been plugging away for about a year and a half and had a functi