No matter how much you post, how many emails you send, how many videos you create, or how many cold calls you complete, if people don't believe you understand THEIR problem, they won't listen to you. Then if they don't believe you know how you can solve THEIR problem, they won't buy from you.

How does this relate to your marketing? Because your marketing is too often about you - what you can do, how fast you can do it, etc. - when your marketing is NOT ABOUT YOU! But your messaging says it is.

Jon Cook is a Message Clarity expert. He coaches you on how to transform your message for your marketing into one that is clear and attracts the clients you want - and those that can pay.

Listen through this episode not once, but twice, to not miss the multitude of examples Jon gives on how to create messaging for your business that works. He also shared a gift for you: A FREE clarity assessment on your current messaging. Take the assessment here to see how yours measures up. ⁠https://www.keynotecontent.com/assessment/ Then use what you learn to fix your marketing today!

And don't forget to drop a review for the show if you found this episode helpful. I appreciate your support in writing a review.

CONNECT WITH JONhttps:///www.keynotecontent.com

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Messaging Kickstart: Clarify Your Message, Elevate Your Impact and Income. The best place to start is keynotecontent.com/fast-track/ Free Clarity Impact Assessment https://www.keynotecontent.com/assessment/