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Welcome Arielle Nissenblatt
Follow up
- Last week we talked about Spotify's new TikTok style podcast discovery. If you'd like to check it out on iOS open Safari and go to spotify:internal:podcastclips
- Apple Podcasts Releases Follower Numbers
- Followers = clicked the ⊕ follow button (similar to download numbers)
- Listeners = listened to 1 second (22%, 18%, 22%)
- Engaged listener = 20min or 40% of episode (14%, 14%, 20%)
- ACast Spam turned up to 11
- One podcast consultant reporting that Acast had spammed his client within seconds of signing with a competitor.
- A majority of Acast’s mailings seen by Podnews omit a physical postal address, which is required by US law.
- One unsolicited Acast email claims that “you subscribed to our newsletter via the beefree·io website”, but BeeFree has denied any affiliation with Acast.
- Acast’s emails also reference Mailup Inc; but mail headers reveal that Acast’s emails are sent using a competitor, Mailgun (via customer·io).
- Hit Spam early and often
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Thanks for listening & keep podcasting!