How do emotions influence the world of financial services? More than we might think. In this episode we uncover some of the latest trends in emotion AI and sentiment analysis, looking at example from other industries and predicting how these will influence the banking sector. Pamela Pavlischak is the founder of Subjective (subjective.so), an emotion-centered design studio that helps Fortune 500s and startups craft experiences that evoke powerful emotion, build intimacy, and grow in meaning over time. Pamela is also a faculty member at the Pratt Institute in New York City, where she teaches emotional design and affective computing. She's the author of Emotionally Intelligent Design (O'Reilly, 2019) and the forthcoming #Feels: How Technology is Changing our Emotional Life for the Better. Have thoughts after listening to this episode? Join the conversation and be part of her upcoming research by tweeting to @paminthelab.