Patreon’s Senior Partner Manager Tom McNeill works with high-earning Patreon creators to help them grow their membership businesses. Previously, he also specialized in supporting creators at the beginning of their Patreon journey, helping them launch their pages. Drawing on years of experience at Patreon, as well as working for music production and management companies, Tom has deep expertise on effective, data-backed ways that creators can promote their work.

Tom shares best practices for marketing your membership with teasers and previews — methods he’s helped some of the largest creators on Patreon put into practice, which all creators can adapt as well.

Transcripts are available at patreon.com/backstage. Join the discussion about the episode in the Patreon Creator Community Discord https://discord.gg/patreon.

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