Why is it so important to know the difference between marketing and advertising? Aren't they the same thing? Aaaah, nope, and if most of your message to the world is "buy tickets to my show" then we need to talk. This episode is dedicated to creatives who feel 'icky' when promoting their shows and helping you understand why you need to stop advertising and start building a relationship with your audience.

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Learn more: www.sherrylleesecomb.com