We experience Artificial Intelligence in our lives every day – when Netflix recommends something we might like, Facebook recognises us in a picture, Spotify builds us a playlist or Microsoft's intelligent assistant understands a spoken instruction. All of these used to be things that humans – and only humans – could do. But AI is also powering business transformation and enabling new products and services – in ways we’ve never thought of before. Most of us haven't had the conversation about what that might mean for our businesses – and about the legal, economic and social implications of the change in motion. Sometimes, tech people haven't helped by treating AI as a sort of magic buzzword. It's not magic, it's real – and our choices about it matter. Let's have that talk.