Rita Goodroe helps entrepreneurs go all-in to build profitable businesses that support their dream life. Rita's clients love how she uses humor and storytelling to break tough topics down into practical, easily implementable, actions and have coined the phrase "Rita made me DO it!" to celebrate their many successes. Prior to becoming a full-time entrepreneur, Rita worked for 13 years as a business attorney. In 2015, she founded “The All-in Entrepreneur” (formerly known as "Women's Business Garden"), a free, global, community that provides education and community events to women entrepreneurs. In June 2016, The All-in Entrepreneur was selected as a change-making community by the United State of Women Summit convened by The Obama White House. Rita believes that the fastest path to success is by helping others succeed.