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UNMET Jobs is a free virtual job fair happening across Arizona, powered by Largely, a jobs platform that re-humanizes the hiring experience. The platform uses technology to help both businesses and job seekers find the perfect match. Joining us
HMA Public Relations is a full-service marketing communications and public relations agency. Founded in 1980, they are the oldest continuously operating PR firm in Arizona and celebrated their 40th year in 2020. HMA Public Relations’ capabiliti
How do you communicate your best ideas and strategies to your audience? What are the possibilities and potential pitfalls of "thought leadership"? How do you know when you've accomplished the goals of your content strategy or marketing campaign
In this episode, Abbie Fink and Dr. Adrian McIntyre talk with Jackie Yoder, COO of Wilde Wealth Management.Jackie Yoder joined Wilde Wealth Management in March of 2020. As Chief Operating Officer, she leverages her excellent leadership and team
In this episode, Abbie Fink and Dr. Adrian McIntyre talk with Melanie Green about law firm marketing and communications.Melanie Green loves working with lawyers and building teams to support them. She currently serves as the chief marketing and
In this episode, Abbie Fink and Dr. Adrian McIntyre talk with Samantha Gulick, Director of Marketing for Harrah’s Ak-Chin Casino. Sam is a proud graduate of Bellevue University where she earned a degree in business. She started her career with
When the whole world seems to be taking sides and voicing opinions on controversial issues, should your organization stay silent? Topics like abortion, gun legislation, or climate change may not be a "PR issue" for your company, but does that m
Does your team trust you to follow through? A Harvard Business Review study found that 58% of employees would trust a stranger more than their boss.In this episode, Abbie Fink and Dr. Adrian McIntyre talk about the difference between accountabi
In this episode, Abbie Fink and Dr. Adrian McIntyre discuss the state of online reviews from the perspective of both customers and business owners – the value of feedback, the information we can glean from the reviews, and more importantly, wha
Abbie Fink and Dr. Adrian McIntyre chat with Laurie Munn, Senior Director of Strategy and Business Development at Mercy Care, a not-for-profit health plan serving AHCCCS members throughout Arizona. Mercy Care provides access to health care serv
In this episode, Abbie Fink and Dr. Adrian McIntyre discuss the benefits of the Public Relations Global Network, which celebrates its 30th anniversary this year.Read Abbie Fink's blog post for this episode: "Collaboration, Best Practices Are Be
The "new normal" of remote and hybrid workplaces has created many challenges and opportunities. Abbie Fink and Dr. Adrian McIntyre discuss how these changes are affecting both internal and external communicators.Read Abbie Fink's blog post for
What is integrity in public relations? What happens when your client has done wrong -- do you still work with them? What makes a good client, and what reasons are there NOT to take on a client? How do you navigate a crisis situation while maint
In this episode, Abbie Fink and Dr. Adrian McIntyre talk with Jon Goldberg, founder of Reputation Architects Inc., about the importance of content in establishing your reputation.Jon Goldberg is the founder and chief reputation architect of Rep
Across the globe, distrust is on the rise.People's confidence in governments, the media, and NGOs is falling, while their trust in businesses continues to grow.In this episode, Abbie Fink and Dr. Adrian McIntyre discuss the latest research on t
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